Creating a lifestyle brand, Rushmark Development partnered with HDG to design West Broad Residences, a 286-unit multi-family apartment community located in the City of Falls Church, VA. In this well established, walkable neighborhood, the Hartman Design Group team was inspired by Falls Church’s local culture-the history, the neighborhoods, the farmers market, the restaurants, and shops.
Telling the local story, spring green and red accents were selected to accent warm woods and a neutral palette as a subtle connection to the farmers market and the Harris Teeter grocery store.
West Broad Residences exudes quality. The interior and exterior spaces are about authenticity in natural materials and a high level of execution. Curated original art and sculpture can be found throughout the property. Photos of vintage Falls Church in wall graphics create a delightful connection to times gone by and artfully crafted light fixtures act as permanent centerpieces in the lobby, lounge, and clubroom.
Contemporary, sophisticated, and comfortable, each indoor and outdoor space invites residents to relax and work, either alone or in groups. Responding to the mindset of today’s renter by choice, the amenities are designed to be approachable, intimate rooms that create resident engagement.
|2016||NAIOP DC||Winner for Best Mixed Use Single Building in Northern Virginia|
|2016||GALA||Winner for Interior Merchandising, Multi-Family New Construction High-Rise|